PSU, UNH, USNH - Salesforce Marketing Cloud: Directed Communication Overview

Summary

Overview of the Salesforce Marketing Cloud Directed Communication System, available to members of the UNH, PSU, and USNH System Office community to send official communications to internal constituents via email.

 

Content

Overview

Official communications are defined as:

  • Emergency Notifications
  • Legal or compliance requirement
  • Non-emergency health or safety information
  • Requires action to be taken
  • Information from USNH Administration

Internal Constituents are:

  • Active Employees (Faculty and Staff)
  • Active Students
  • Parents of Active Students

Since these are to be focused, official messages, members of the UNH, PSU, and USNH System Office community who want access to Directed Communications must have a business need for this tool and be approved by an appropriate administrator. All of these messages are sent to the constituents USNH email address.

 

Requesting a License

If you need to request an account for the system please visit the UNH IT Accounts Management page  and request an account.

Directed Communication Messages created in Salesforce Marketing Cloud require approval prior to being distributed. Details on the approval queues for sending messages can be reviewed here: Salesforce Marketing Cloud: Approval Teams.

 

Further Readings

Getting Started

To get started sending Salesforce Marketing Cloud Directed Communications please see these related articles:

Salesforce Marketing: Creating a new Email from a Template

Salesforce Marketing Cloud: Sending an Email 

Salesforce Marketing Cloud: Approving Email Content

 

Need additional help?

Please fill out the Salesforce Marketing Cloud Webform with as much information as possible, or contact the Technology Help Desk.

For additional Training please visit the TLT Docs & Training site